COURSE NAME EMOTIONAL LABOUR DE

COURSE NAME
EMOTIONAL LABOUR

DESCRIPTION
This is the described as the management of feelings to create a publicly observable facial and bodily display. It involves regulation of emotions to meet organizational display requirements within customer interactions.

COURSE CONTENT
• Surface acting-pretending to feel
• Deep acting-transforming
• Emotional dissonance
• Burn-out
• Emotions in service encounter

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COURSE NAME
IDENTIFYING TALENT IN RECRUITMENT

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COURSE NAME
PERCEPTION DYNAMICS

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COURSE NAME
THE ART OF NETWORKING

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COURSE NAME
CREATIVITY AND INNOVATION

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COURSE NAME
MANAGING OFFICE BULLY

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COURSE NAME
TENANT AND OCCUPANCY MANAGEMENT

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COURSE NAME
MAXIMISING STREET VENDING

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COURSE NAME
COMMERCIALISATION IN PRACTICE

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COURSE NAME
TECHNOLOGY AND INNOVATION STRATEGY

DESCRIPTION
Importance of technological innovation for competitiveness, the innovation process, elements of innovation strategy - accepting the challenge, formulating and implementing strategy, and delivering value - managing Research & Development, new product development, collaboration, commercialization and production and operations.

COURSE CONTENT
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COURSE NAME
ECONOMICS OF INNOVATION AND ENTREPRENEURSHIP

DESCRIPTION
The course focuses on the economics of entrepreurship and innovation in terms of evolutionary economics and information economics. An analysis is made of public policy on a knowledge-based economy and for anticipating the patterns of economic change associated with entrepreneurship and innovation.

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COURSE NAME
SOCIAL AND NOT FOR PROFIT MARKETING

DESCRIPTION
The course focuses on the theory and principles of social and non-profit marketing. A combination of both traditional and new ways of marketing and advertising are utilized within social and health issues

COURSE CONTENT
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COURSE NAME
E-MARKETING

DESCRIPTION
COURSE CONTENT
• Internet and mobile technology
• Digital consumer characteristics and behaviours
• Consumer and business networks
• Digital marketing strategies
• Social and regulatory issues

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COURSE NAME
PERMISSION MARKETING

DESCRIPTION
An approach to selling goods and services in which a prospect explicitly agrees in advance to receive marketing information.

COURSE CONTENT
• Opt-in email/SMS
• Opt-out email/SMS
• Spam

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COURSE NAME
BUSINESS TO BUSINESS MARKETING FOR SMALL BUSINESSES

DESCRIPTION
The processes of relationship initiation, maintenance, and termination can differ systematically across different types of business relationships. Recognising these differences and understanding how different types of relationships should be managed is crucial to achieving efficiency and effectiveness.

COURSE CONTENT
• Industrial marketing
• Industrial buyer behaviour
• Commodity marketing
• Relationship marketing

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COURSE NAME
BUYOLOGY

DESCRIPTION
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COURSE NAME
VIRTUAL ORGANISATION MANAGEMENT

DESCRIPTION
Virtualisation of business practices and the creation of virtual organisations have increasingly taken new forms.

COURSE CONTENT
• Indepth understanding of the processes
• Practices
• Features and issues arising from operating in a virtual corporate environment
• Managing technology and communication procedures in virtual organisation
• Legal implications and strategy issues.

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COURSE NAME
INTERNATIONAL SERVICES MANAGEMENT

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COURSE NAME
TOURISM RISK MANAGEMENT

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COURSE NAME
TOURISM AND HOSPITALITY ISSUES

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COURSE NAME
E-PROCUREMENT

DESCRIPTION
Introduction and utilisation of information technology tools to optimise procurement performance.

COURSE CONTENT
• E-procurement foundations
• E-vision and Strategy
• E-procurement Systems
• Choosing, Implementing and Managing

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COURSE NAME
TRENDSPOTTING AND FUTURE THINKING

DESCRIPTION
The course introduces the candidates to the concepts of trends, trendspotting and future thinking.

COURSE CONTENT
• Tools to determine trends.
• The role of society and that of trends.
• Anthropology
• Sociology
• Visioning and scenario planning

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COURSE NAME
PLANNING-DEVELOPING A VENTURE

DESCRIPTION
The course focuses on practice-centred approach and critical business planning skills.

COURSE CONTENT
• Tools for business analysis and planning new ventures.
• Both theory and hands-on knowledge on entrepreneurial activities.
• Real-life innovation and new venturing.

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COURSE NAME
GROWTH-MANAGING YOUR FIRM

DESCRIPTION
The focus of this course is on the insights into problems and opportunities involved in managing growth in entrepreneurial ventures.

COURSE CONTENT
• Concepts and frameworks for growth businesses (macro/micro).
• Appropriate decisions and actions at each stage and transition.
• Appropriate resources.
• Challenging and directing personnel and adapting personal goals.
• Managing with limited resources, cash planning, delegation and professionalizing the business as it grows.

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COURSE NAME
IDEATION-CREATING A BUSINESS IDEA

DESCRIPTION
Many a time’s individuals start by dreaming about a business idea, that is the beginning. The dream must be has to be nurtured by means of both formal and informal techniques.

COURSE CONTENT
• Identify areas of need for services/products and target market
• Find and create business ideas.
• Develop business ideas, concepts and opportunities

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COURSE NAME
DESIGN AND INNOVATION IN CONTEXT

DESCRIPTION
The course concentrates on introducing the candidate to design revolution.

COURSE CONTENT
• Design: what is it and what is it not?
• Design driven businesses
• Understanding of strategic, user-driven design
• Tools to merge to merge brand strategy and marketing with design and product development.
• How to work with brand-driven design strategically.
• How to evaluate a company’s design and branding effort.

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COURSE NAME
OPTIMIZATION METHODS

DESCRIPTION
Introduction to the theory and applications of optimization.

COURSE CONTENT
Introduction to optimization methodologies including linear programming, network optimization, decision trees. Methods are applicable to marketing, transportation, manufacturing, logistics and finance.

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COURSE NAME
MANAGERIAL PSYCHOLOGY

DESCRIPTION
This course introduces you to behavioural science theories, methods, and tools and provides opportunities to use and apply them in to problems you will encounter in your work and career.

COURSE CONTENT
• Know something about managerial psychology
• Know how to learn more.
• Understand the behavioural research process
• Develop skills in presenting ideas in oral and written reports.

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COURSE NAME
LAW FOR ENTREPRENEUR AND MANAGERS

DESCRIPTION
The course provides a basic understanding of legal issues that corporations face during their existence.

COURSE CONTENT
• Basic building blocks of business law.
• Firm life cycle and relevant laws.
• Law sensitive issues relating to intellectual property, product development, M & A transactions, international trade, the duties of directors, business disputes, bankruptcy and reorganization.

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COURSE NAME
BUILDING AND LEADING EFFECTIVE TEAMS

DESCRIPTION
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COURSE NAME
ECONOMIC ANALYSIS AND BUSINESS DECISIONS

DESCRIPTION
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COURSE NAME
ENTREPRENEURIAL MARKETING

DESCRIPTION
This course clarifies key marketing concepts, methods, and strategic issues relevant for start-up and early stage entrepreneurs.

COURSE CONTENT
• Major strategic constraints and issues confronted by entrepreneurs.
• Identify and evaluate marketing opportunities.
• Competitive advantage v/s limited marketing resources.
• Useful marketing/sales tools for entrepreneurship.

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COURSE NAME
DYNAMIC LEADERSHIP: USING IMPROVISATION IN BUSINESS

DESCRIPTION
The course provides an overview of performing improvisation.

COURSE CONTENT
• Introduction to improvisation.
• Advanced techniques of improvisation.

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COURSE NAME
MANAGING TRANSFORMATIONS IN WORK, ORGANISATION AND SOCIETY

DESCRIPTION
The course focuses on skills managers need to adapt to current sweeping changes in the nature of work and the workforce, in business organizations and their roles in society, and in the institutions that interact with work, particularly the labor market, community and family-centered groups.

COURSE CONTENT
• Changing social contract at work,
• Integrating work and family
• Managing diversity and strategic labour management partnerships
• Managing relations between the firm and its multiple stakeholders

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COURSE NAME
SUPPLY CHAIN STRATEGY AND MANAGEMENT

DESCRIPTION
The course focuses on new and better frame work for managing supply chains in the current fast changing markets.

COURSE CONTENT
• The better way to structure supply chain strategy.
• Guidelines for strategic sourcing and make-buy decisions.
• Integrating e-business thinking into supply chain strategy and management.

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COURSE NAME
NEW MEDIA AND SOCIAL NETWORK MARKETING

DESCRIPTION
This concept is a recent component of organizations integrated marketing communications plans. Integrated marketing communications is a principle organizations follow to connect with their targeted markets. It coordinates the elements of the promotional mix to produce a customer focused message.

COURSE CONTENT
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COURSE NAME
KNOWLEDGE, INNOVATION AND LEARNING

DESCRIPTION
5 DAYS

COURSE CONTENT
• The management of learning processes
• Innovation theory
• Technological strategy
• Intra-firm knowledge flows
• The development of networks for the transfer of knowledge
• Disruptive innovation

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Also:
• EMPLOYEE WELLNESS
• GREENTERPRISE
• MARKETING ERGONOMICS
• Value Creation and Realization
• Valuing human capital
• Innovation Leadership

Innovation has been described as the fundamental source of competitive advantage. It is critical to the competitiveness of organisations of all sizes and in all sectors. Innovation is a dynamic, complex and open process, involving many players and parts of organisations. Managing innovation requires a sound understanding of the nature of the innovation process, a process that has changed radically over recent years. The purpose of this course is to equip managers with the skills necessary to lead innovation for sustainable competitive advantage. The course is based on international best practice in innovation leadership and presents an integrated framework from leading edge strategic management and innovation ideas to help managers lead innovation within their organisations